| Win an Xbox with New Web Marketing Technique | | Posted Monday, March 12, 2007 2:59:12 PM by Blog57 Team | | (ARA) - Even the most casual Internet user has seen the ads: "Get a free Xbox!" or "Win a plasma TV!" While some may view these ads with a wary eye, they are actually a new form of marketing that smart Web surfers are turning to their advantage."Rewards-based affiliate marketing can work for the consumer, making a wealth of products available to them at little -- and often, no charge," says Ricky Ahuja of FreeZone.com, which markets products for a variety of companies. "The trick is to learn how the system functions and use it to your advantage."Internet users who click on one of these ads are often taken to a screen filled with offers from companies who have hired a marketing company, like FreeZone.com, to generate business. The marketer draws potential customers to the site using a reward system -- such as a free Xbox, the current promotional offer from FreeZone.com.... | |
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| | | Source: American Target Advertising, Inc. | | Posted Thursday, December 28, 2006 1:12:54 PM by Blog57 Team | | MANASSAS, Va., Dec. 27 /PRNewswire/ -- Richard A. Viguerie, Chairman of American Target Advertising, Inc., today announced the appointment of Kathleen Patten as Chief Executive Officer and President of the direct response- marketing firm. Viguerie said that Mark Fitzgibbons remains as the President of Corporate and Legal Affairs at ATA. Ms. Patten has served as Chief Operating Officer of American Target Advertising for the past eighteen months. She re-joined the firm in September 2003. She had previously worked at The Viguerie Company, the predecessor to ATA, for two years (1987-1989) after graduating from The College of William and Mary. "As COO," Viguerie said, "Kathleen has been responsible for restructuring ATA and preparing for a major growth cycle as the agency expands its base of charitable and ideological clients as well as moves into new areas of non- profit marketing including colleges.... | |
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| | | Small Internet Business Owners Will Finally Get Their Key to Unlock Marketing Guru Secrets | | Posted Sunday, December 24, 2006 3:02:51 PM by Blog57 Team | | Helsinki, Finland (PRWeb) December 21, 2006 -- With the Internet growing so rapidly, many small business owners are finding themselves caught in a whirlwind of information about online marketing. That's why Andy Michaels of MegaStake (http://www.megastake.com) decided to put together an unusual Internet marketing program where online business owners can glean information from the top marketing professionals of today. .... | |
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| | | WSI (We Simplify Internet Marketing) Enters Dayton's Professional Services Website Design Field | | Posted Sunday, November 12, 2006 7:02:30 PM by Blog57 Team | | Cincinnati, OH (PRWEB) November 9, 2006 -- Julie Murphy, Internet Marketing Consultant with WSI (We Simplify Internet Marketing), announces today the company's launch of its professional services website development project, http://www.thegrowthcoach-mehrler.com. The new site is part of an integrated internet marketing plan being lead by Michael Ehrler, owner of The Growth Coach, a provider of strategic, on-going coaching services to business owners, professionals and executives. .... | |
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| | | Preparing for the online marketing juggernaut in 2007 | | Posted Tuesday, November 07, 2006 1:12:50 PM by Blog57 Team | | Its that time of the year again, when marketers prepare budgets and assess objectives for the year ahead. And this time the money is starting to flow in different directions. Unless youve finally managed to take that year long sabbatical, youll probably know that the big news this year was the amount of money flowing into the online marketing space. 2006 was the year in which online marketing spend started to make good on all the predictions and began matching or surpassing spend in other areas. No longer is internet marketing simply an add-on to the marketing budget in order to hedge against a medium that isnt quite understood. This year internet marketing arrived in full force - where it counts: the marketing budget. Some statistics According to a recent survey in The Economist, over 70 percent of marketing executives across the world believe that the internet will be the central determinant of how major marketing campaigns are planned and implemented by 2008.... | |
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| | | Performance Communications Group Deploys Jaduka Web-Initiated Calling Solution for Web Marketing Campaigns | | Posted Monday, November 06, 2006 11:13:33 PM by Blog57 Team | | Jaduka(TM) (www.Jaduka.com), a voice-enabled Internet technology provider, announced today that Performance Communications Group, Inc. (PCG) (http://www.epcg.net), innovators in online commerce solutions and a full-service marketing and communications firm, has deployed Jaduka Click-and-Connect, a web-initiated dialing solution for ecommerce web sites. Delivered under the "ISAT Call Now" brand, PCG is adding web-initiated calling to client websites, banner ads, and email campaigns to help its clients increase online revenue. Scott Madlener, executive vice president of interactive strategy for PCG, said: "Online buyers want information instantly. By using ISAT Call Now, we're able to help accelerate our clients' connection with buyers, and increase their probability of closing a sale." .... | |
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| | | SunRocket and Broadband National Enter Joint Marketing Alliance | | Posted Wednesday, November 01, 2006 3:03:03 AM by Blog57 Team | | SunRocket, one of the nation's fastest-growing Internet phone service providers, today announced a joint marketing alliance with Broadband National, a leading comparative shopping service for broadband and VoIP services, that will make it easy for prospective SunRocket customers to choose and purchase broadband service from a number of leading national providers. (Logo: http://www.newscom.com/cgi-bin/prnh/20060825/DCF002LOGO ) "Many consumers who want to experience the dramatic savings and enhanced features associated with SunRocket's service are unable to because they lack a broadband Internet connection," said Joyce Dorris, co-founder and chief marketing officer at SunRocket. "We remain focused on simplifying the buying process for consumers, and Broadband National's online comparison shopping service makes it easier than ever to experience SunRocket's unbeatable value proposition." Customers interested in SunRocket service who do not currently have broadband can visit http://www.broadbandnational.com to choose from more than 50 local, regional and national broadband service providers.... | |
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| | | Internet Marketing Success What Comes First the Chicken or the Egg? | | Posted Wednesday, October 25, 2006 11:00:00 PM by Blog57 Team | | New York, NY (PRWEB) October 25, 2006 -- The recipe for success on the Internet has been turned upside down by White Hat Marketing, LLC. The proverbial question of which came first the chicken or the egg set the wheels in motion for the e-marketing firm to include website design and development to its list of services. .... | |
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| | | Internet buoys UK marketing spend, says IPA | | Posted Monday, October 23, 2006 1:01:18 PM by Blog57 Team | | Increasing outlay on internet advertising saw UK companies' marketing budgets rise slightly in the third quarter of 2006, according to the Institute for Practitioners in Advertising. Although budgets have now declined for eight consecutive quarters, the IPA's latest Bellwether Report found the rate of decline had slowed for the third time in a row. Online advertising continued to outperform other sectors with strong gains. Some 11.5% of companies are now diverting more than 15% of their budget to internet marketing alone, more than double that seen since the apex of the dot.com boom in 2000.IPA president David Pattison said: "The growth is driven predominantly by direct marketing and internet advertising at the expense of the more established media sectors, continuing the trends that we have seen over the last 18 months."Traditional content companies like ITV, GCap and Trinity Mirror have seen their income from advertising fall in recent months and many are rushing to acquire or develop online services that could captalise on the growth in web ads.... | |
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| | | Judge Denies Demand To Shut Down Spamhaus | | Posted Monday, October 23, 2006 3:01:26 AM by Blog57 Team | | A federal judge has rejected an e-mail marketing company's request that the Internet domain assigned to Spamhaus, a non-profit organization based in the U.K., be suspended, giving the anti-spam group's blacklist a reprieve and avoiding a clash over U.S. rulings against the Internet. U.S. District Court Judge Charles Kocoras denied the proposed motion from e360Insight, an Illinois-based company that sued Spamhaus for adding its domain to the blacklist, a database of spammers and suspected spammers that is widely used by spam filtering services and software. Spamhaus did not contest the case, claiming that the U.S. court had no jurisdiction. With Spamhaus not participating, Kocoras last month was forced to rule for e360Insight, which was granted an $11.7 million judgment. Spamhaus, however, stuck by its contention that e360Insight was a known and egregious spammer, and refused to pay the fine, issue an apology, or remove e360Insight from the blacklist.... | |
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